UNDP, GAM open Asilah Bazaar to support women-owned small businesses

By JT - May 02,2023 - Last updated at May 02,2023

GAM City Manager Ahmed Al Malkawi, deputising for the Mayor of Amman, and UNDP Resident Representative Randa Aboul-Hosn, during the opening of the Asilah Bazaar in the Ras Al Ain Gallery (Photo courtesy of UNDP)

AMMAN — The United Nations Development Programme (UNDP) opened the Asilah Bazaar in the Ras Al Ain Gallery.

The event was launched in cooperation with the Greater Amman Municipality and in the presence GAM City Manager Ahmed Al Malkawi, deputising for the Mayor of Amman, as well as UNDP Resident Representative Randa Aboul-Hosn, according to a statement from UNDP.

The bazaar is intended to support women running small businesses from all governorates across Jordan participate in the one-day bazaar.

The Asilah Bazaar aims to support women entrepreneurs and small and green projects.

The bazaar offers an opportunity for women to display and promote their products to the public, interact with people and market their products on a larger scale.

The bazaar features a variety of products made by women, including handicrafts, woven crafts, wooden artifacts, mosaics, hand embroidery, e-solutions and food products.

The Asilah Bazaar promotes women's entrepreneurship and supports women’s small businesses to ensure their success and sustainability.

The GAM City Manager said that the bazaar is one of the leading initiatives of the GAM-UNDP partnership, which is aimed at supporting and offering all assistance to help young people start and develop small and medium businesses.

The bazaar is an outcome of existing initiatives between the two sides, including the Heart of Amman, which aims to stimulate the establishment of startups and medium enterprises.

UNDP acknowledges the role of women in promoting sustainable and inclusive growth and contributing to economic growth, and is focused on empowering women to contribute to change in their communities, said UNDP Resident Representative Randa Aboul-Hosn.

The Asilah Bazaar reflects UNDP’s commitment to support and empower women in all areas, including entrepreneurship. The bazaar is aimed at enhancing the role of women in community and encouraging women to capitalise on the opportunities available in entrepreneurship, Aboul-Hosn added.

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